Your Path in Research - How to Support the Campaign

Your Path in Research 2022 - Add Research to Your Career

Better research leads to better services for the public. That’s why we want to encourage organisations and social care and public health professionals, practitioners and workers to play an active role in research, as a way to deliver even better services.

From 31 October this campaign will highlight how people can make research part of their career, starting with a two-week spotlight on Social Care and Public Health. Building on the momentum of the two-week campaign, we will be continuing to promote Your Path in Research from Monday 14 November until the end of the year with a focus on health research careers. Visit the Your Path In Research campaign page.

Who is it for?

Over those two weeks our campaign will direct public health and social care workers to the NIHR to find out the opportunities available to them. We will be showcasing what we offer for social workers, care home managers and local authority workers delivering public health and social care.

A strand of the campaign will directly target Senior Public Health decision-makers to explain how NIHR is strengthening a research culture within local government, highlighting what we can offer them as a funder and provider of research evidence.

How you can get involved

Show your support on social media

Activity will be taking place across the week on NIHR social media channels - primarily on NIHR Linkedin page. The campaign will also be promoted on Twitter @NIHRResearch, @NIHREvidence and @NIHRCommunity. The official hashtag on Twitter is #YourPathInResearch.

Share and create your own content

Find and promote inspiring stories of researchers, new or more experienced, that show why research matters to them and to the public they work with. Share them on social media using #YourPathInResearch, and tag NIHR.

Share with us your best examples of collaborating with local authorities, social services and care homes in terms of promoting and delivering research. The Campaigns team can help you develop and share them - email giuseppe.rella@nihr.ac.uk to find out more.

View, download, share or order printed versions of the campaign materials

We have posters and leaflets, different designs for different audiences (healthcare, social care and public health). There are already a few designs to choose from, with more to come over the next 2 weeks. See below.

Website

The campaign webpage can be found on the NIHR website

Your Path in Research - Photo bank

The use of these pictures is permitted only in relation to the promotion of Your Path in Research.

Social care - Carer with older male drinking tea

Social care - Carer with older male sitting on sofa

Social Care - Family carer

Social Care - Parent with child in a wheelchair

Public health - Children preparing food

Public health - Group of people exercising outdoors

Health - Female and male researcher

Social media

From 31 October, content will be posted on the following social media accounts and the hashtag #YourPathInResearch be used on Twitter and LinkedIn.

Social media schedule week 1 (.xlsx)- NB. this is a working draft and subject to change

Twitter

Social Media Board

Social Media Board - "I love working in research because..."

Campaign assets

Posters - View, download and share

Leaflet - View, download and share

Campaign logo

Your Path In Research campaign logo

Print assets

The campaign print materials are ready to order from the Online Shop.

Materials are free to order, but they do incur a delivery charge - further details are noted below.

Items already printed and in stock are usually delivered within 48 hours of the order being received by PCB. Print on demand orders will be shipped (not delivered) within 3 working days, so it is suggested that you allow time between placing your order and receiving the materials.

It is also advised that you place your order as soon as possible whilst stocks are plentiful and to avoid disappointment. Please share the online print shop link with your trusts and partner organisations.

Ordering materials - what you need to know

You will need to register a username, password and contact details before ordering via the online shop. Please ensure your delivery details are correct especially if different from your contact details. Delivery address must include a postcode and any full delivery instructions. Parcel Force is the preferred courier and it is very difficult when entering large organisations to ensure they reach their final destination.

A tracking number will be entered onto the online shop facility once orders have been despatched - please check your tracking option before calling/emailing to query delivery details. The University of Leeds (provider of the NIHR online print shop) cannot be held responsible if incorrect/incomplete information is not provided.

Materials are subject to an order limit, which is clearly outlined on the online shop facility.

When finalising your order you will be presented with 2 payment options which are applicable for this campaign:

Option One: A valid purchase order number (this must be obtained through official purchasing channels). The cost is £30.00 including VAT. The Purchase Order number needs to be entered into the relevant box when prompted. If paying by Purchase Order (PO) please ensure your PO is made payable to:
Accounts Receivable, E C Stoner Building
University of Leeds
Woodhouse Lane
Leeds
LS2 9JT
Option Two: Payment via Credit Card (pleasealsousethisoptionifyouwouldliketousePayPal). The cost for delivery is £10.00. The following items will be available to order:

Sample paragraph for newsletters - Your Path in Research - Spotlight on Social Care and Public Health

Title: Your Path In Research - Add Research to Your Career

NIHR will launch its annual Your Path In Research campaign on Monday 31 October which aims to encourage and support social care and public health practitioners to get involved in research.

The two-week campaign will share inspirational researchers’ stories highlighting their career journeys and opportunities to get involved in research. NIHR funds career and development awards and provides career support and advice for those new to research.

How can you support the campaign?

Connect, share stories, celebrate inspirational researchers in Social Care and Public Health and encourage others to do the same by following the campaign on LinkedIn, and https://twitter.com/nihrresearch and https://twitter.com/nihrevidence. The hashtag is #YourPathInResearch

Find out more about Your Path in Research by visiting www.nihr.ac.uk/yourpath. For any queries please contact Giuseppe.Rella@nihr.ac.uk Campaigns and Digital Marketing Manager, NIHR.